Le-Vel – Brand Community

Nurturing Brand Community Le-Vel is based on a cloud-based infrastructure that has freed Paul Gravette to invest in the production of excellent products, and allow him to offer his independent Brand Promoters an extremely generous rewards plan. For Paul Gravette, using on-line technology to meet customer needs meant creating and nurturing a strong sense of brand community – primarily by … Read More

Paul Gravette- Developing a Vision for the Future

When starting a new company, many new business owners tend to fall into the habit of planning only for the short-term, hoping that their new business will at least stay afloat through the following month. Even as the months go by and the company continues to thrive, many business owners still think this way despite their size, revenue, or business … Read More